Psono

Link building campaign for Psono – self-hosted open source password management tool for enterprises

#1

Google ranking

45

backlinks

+30k

organic traffic

Top 1 on SERP in 3 months for a SaaS website (93 Keyword difficulty)

Psono is a self-hosted, open-source password and secrets manager designed for individuals, teams, and enterprises alike. It allows you to create, store, and securely share your credentials using client-side (end-to-end) encryption. You can access it through a web interface, browser extensions, desktop or mobile apps, or even via an API.

Goals and Targets

The goal was to rank on Top 5 with 3-4 target keywords that had high keyword difficulty, but at the same time high volume and monthly organic traffic.

Our strategy was to get qualitative links from decent websites only, avoidig any sites that are involved too much in link building and have high number of linked domains.

We used exact match anchor words with commercial keywords and also used listicle additions with branded anchors.

In 3 months the client was ranking Top 1 on SERP with their main keyword!

We are working on their off-page optimization for over a year and their traffic growth is +30K with main source from US.

Results

  • Organic traffic growth from 15k to 45k monthly visits ⬆️
  • Domain Rating increased from 61 to 73 ⬆️
  • 450 backlinks acquired in 12 months ⬆️

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